BRAND AUDIT PROGRESS
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Before our first call

Brand
Audit

This takes about 10 minutes. There are no wrong answers — the more honest you are, the more useful our conversation will be. I'll review everything before we speak.

Takes ~10 minutes · Completely confidential
I review every response before the call.
MarLen Strategy
01

The basics

Not your mission statement — just what you actually do and for whom.
Be specific — country, city, industry, or type of client.
02

Your current brand

Hex codes, or just describe them.
If your brand were a person walking into a room, how would they come across?
Not at allVery satisfied
03

Audience & market

Be specific. Industry, size, mindset, what they care about.
Competitors or brands in different industries that you respect.
Be honest. "Nothing yet" is a valid answer.
04

Social media

No engagement, inconsistent posting, looks unprofessional, no clear strategy...
05

Goals & expectations

Not vanity metrics — what would actually feel like progress to you?
This helps me understand which services make sense to discuss.
Past experiences with agencies, specific concerns, context that matters.
Next step
Once you submit, you'll be directed to book your 30-minute discovery call. I'll review your answers before we speak — so we can make the most of the time.

Once you submit, you'll be able to book your discovery call.